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2009-11-23
Etteplan updated strategy
Smart way to smart products.
Etteplan Oyj, a specialist in technical design and product information, has updated its strategy. As a result of the updated strategy, for years 2010-2012, Etteplan reorganises its operational and service principles.

Etteplan's clientele consists of global industrial companies that are leaders in their fields. In the updated strategy, Etteplan aims to be the number one partner in technical design and product information for its customers and offers competence of the whole company more effectively to the use of the current and new customers. To speed up the process, company is grouping its service offering in a new way. Etteplan seeks competitive advantage in versatile cutting edge competence of engineering design areas, ability to manage engineering processes effectively and customer-oriented operational practice.

With the help of the updated strategy company aims to improve its current strong market position and to ensure at least 10% annual organic growth. Good current clientele creates a strong base for the growth.

Service areas
Etteplan serves its customers by providing technical design and product information solutions for all phases of the life cycle of customers' products. In the updated strategy, Etteplan's service offering is divided into two service areas, which are described by the value promise: Smart way to smart products.

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